The Community Manager must be an integral part of your team. Contact between client and CM must be direct and instant. No intermediaries, no delays. Managing your social networks requires full commitment. The CM is dedicated to this role because the target time is always “now”. All reactions, all solutions must be immediate.
We have experience managing the social networks of large clients. Some were large before communicating on social, others grew rapidly as a result of utilising these platforms. For many, you do not exist without a Social Media presence. To be or not to be.